Blogging is a means to an end. The end can be sales, or influence, or both. But blog posts are, ultimately, a short, one-time interaction. Someone finds your post, reads it, and leaves. If you really want to build an influential and profitable blog long term, you absolutely … [Read more...]
Build an Email List with the Bloom Email Optin WordPress Plugin
Social networking is personal, but it moves quickly to be deep. Blogging is better because content sticks around. But email is the holy grail of personalized marketing. So here's the rule: Never build a website without building an email list! Why is email so important? It's … [Read more...]
Is Wealthy Affiliate Worth the Time and Money? An Honest Review
I'm a skeptic. I've been burned before and I understand sales copy enough to know when I'm being played. So let me say right up front - I hate the name "Wealthy Affiliate." I avoided even giving the site a glance for a long time because of the name. Is it a false promise of … [Read more...]
How to Use KWFinder for Keyword Research
Keyword research is the process of finding out what keywords and phrases people are searching for and determining how much competition there is in trying to rank for those words and phrases. When I started blogging, no one was really doing much keyword research. Pay-per-click … [Read more...]