What in the world is a safelist? A safelist is a mailing list where all members have opted in and agreed to receive mail from each other. And here's the biggest thing you need to know about them... they're mostly junk. The 1% of safelist users who either own the list … [Read more...]
ProfitMozo Landing Pages for Lead Generation and List Building
Blogging is a means to an end. The end can be sales, or influence, or both. But blog posts are, ultimately, a short, one-time interaction. Someone finds your post, reads it, and leaves. If you really want to build an influential and profitable blog long term, you absolutely … [Read more...]
Successful Leaders are Community Gatherers and Movement Makers
You can't get anywhere without people. You can have a fantastic vision, well-developed systems, an expensive education, a leadership library, and a slew of business tools. But if you don't have people, you ain't goin' nowhere! And here's where leaders often make a false … [Read more...]
What to Do When Someone Unsubscribes from Your Email List
Obviously, building a strong email list is essential. And along the way, people will unsubscribe. It's inevitable. If you have hundreds of thousands of subscribers, you won't pay a bit of attention, but when you have just thousands, or hundreds, or even dozens, it … [Read more...]
Build an Email List with the Bloom Email Optin WordPress Plugin
Social networking is personal, but it moves quickly to be deep. Blogging is better because content sticks around. But email is the holy grail of personalized marketing. So here's the rule: Never build a website without building an email list! Why is email so important? It's … [Read more...]